Early Bird Pricing Scheduler
Pre-purchase a ticket before a certain date and avoid the price increase! Promoters have a hard time performing this when they print tickets and handle them through outlet locations themselves. The early bird feature automatically changes to regular rate on date specified.
We call this "Automatic Price Changing", and can be programmed within multiple prices as the day of the event approaches, encouraging advance buyers to buy now, not later.
-great for facebook fans, email blasts to encourage sales.